Our Mission
To empower, educate, and uplift Black communities by ensuring that Black hair is understood, respected, and celebrated everywhere
A Story of Resilience, Community, and changing the narrative
Meet Naomi (call me Nay)
Owner-founder/CEO of How2Hair…101
In the heart of Huddersfield, a single mother of 2 beautiful black girls discovered her calling: to restore dignity, confidence, and accessibility through the art of hairstyling. After realising how damaging lack of representation can be to their self-worth, and how it can lead to racial stereotyping, bias and discrimination, she wanted to encourage love for every kink and coil.
Contact:
Email: how_2_hair@hotmail.com
Phone: 07784 924 218
Serving Huddersfield and Surrounding Areas
The Challenge We Address
Black hair care education is often overlooked in mainstream beauty programs, schools, and workplaces, leaving a significant knowledge gap when it comes to caring for and understanding textured hair. Identity is key in forming a healthy relationship with self, however for black/mixed race children their hair can be a source of bias and discrimination.
Why How2Hair…101 Was Born
Through years of experience, Naomi witnessed recurring frustrations from friends and family in the textured hair community: lack of knowledge, difficulties on how to maintain textured hair, and difficulty accessing support. She realised the industry wasn't built to serve everyone equally, and was determined to tackle these issues.
Thus How2Hair…101 was born. We are a small team aiming to "bridge the gap of cultural differences 1 plait at a time" via interactive textured hair care workshops combining integrity, innovation, and empathy to meet the needs of a sometimes-overlooked category of people.
Our Target Audience
Our workshops are aimed at parent(s)/carer(s) of vulnerable black children (full and mixed) who:
- • Are of a different ethnicity to their child
- • Feel they lack the basic skills needed to maintain their child's hair
- • Work in hospitals, foster homes, and other vulnerable spaces
- • Want to help children form a positive sense of self and worth
Building a Movement, Not Just a Business
The vision for How2Hair…101 goes beyond hair styling—we are creating a movement that uplifts communities and breaks down barriers. We want to empower people and cater to a diverse overlooked community; bring like-minded people together to network and see they are not alone.
"We're creating something that will bridge the cultural gaps, fosters inclusivity, and changes lives." Together, with your help and attendance to our workshop, we can make textured hair care more accessible, inclusive, and impactful than ever before.
Empowering Marginalised Communities
Driven by her personal experience and a desire to make a difference, Nay launched How2Hair…101 offering services to individuals in shelters, hospitals, foster homes, and orphanages—spaces where self-care is often overlooked but deeply needed. Majorly funded by grants and community partnerships.
"I want to empower people, especially those who feel unseen or forgotten about in society."- Naomi Pinncok, Founder
Accessibility & Inclusion
To further support people, especially those with mobility issues, we deliver workshops both Face to Face and online to ensure everyone can access support and not feel so isolated. How2Hair's approach isn't just about hair—it's about building trust, community, and access.
Empowering Through Education
Our workshops focus on dismantling negative connotations attached to Black hair care, challenging myths that it is "unprofessional," "ugly," "doesn't grow," or that Black individuals are "born with innate knowledge" of how to care for it.
Our Workshop Program
Workshop Structure
- • 4 sessions of 3 hours each
- • Spread over a calendar month
- • Face-to-face and online options
- • Take-home goody bag on session 4
What's Included
- • Training hairdressing doll
- • Hands-on practice sessions
- • Homemade deep conditioner
- • Literature and freebies
Our Workshops Include:
✔ Breaking Hair Myths
Educating individuals on the history and science of Black hair, debunking harmful stereotypes and misinformation.
✔ Practical Work
You will have a training hairdressing doll to practice and showcase all that's been learnt (e.g. box braids).
✔ Natural Hair & Protective Styling
Providing hands-on learning for students, parents, and caregivers to equip them with the skills to properly care for Black hair.
✔ Making Your Own Deep Conditioner
Learn to create effective, natural hair treatments to take home and use.
✔ Building Confidence Through Hair Care
Helping young people see their hair as a source of pride, identity, and cultural heritage.
✔ Youth Empowerment & Hair Confidence
Teaching young Black girls and boys about their natural hair, how to care for it, style it, and embrace its beauty.
✔ School & Workplace Integration
Working with educators, businesses, and organisations to incorporate Black hair care education into their environments.
✔ Your Time to Shine!
Showcase all you have learnt in a mini catwalk style presentation!
Our Values
Empowerment
We empower individuals with the knowledge and skills needed to care for textured hair with confidence and pride.
Education
We provide comprehensive education that bridges cultural gaps and promotes understanding of Black hair care.
Community
We build inclusive communities where Black hair is celebrated and everyone feels supported and valued.
Join Our Movement
Help us bridge the gap of cultural differences 1 plait at a time. Together, we can make textured hair care more accessible, inclusive, and impactful.